Market Size (Bottom Up)

Market Size (Bottom Up)

Our market is business owner of SME in Indonesia who opens up about digital technology

The amount of SMEs in Indonesia: 58.970.000 – Data Badan Perencanaan Pembangunan Nasional, Badan Pusat Statistik,

90.7% not elder people

51% active internet users

3% margin

Purchase=IDR 500.000

 

58.970.000 x 90.7% x 51%x3%x500.000 = IDR 409.166.293.500

Year 2 (5% margin) = IDR 681.943.822.500

Year 3 (8% margin) = IDR 1.091.110.116.000